Green Marketing in an Economic Downturn
Everyone wants to go green. It’s become hip to be environmentally conscience. At the same time we’ve hit very uncertain economic times. Every day we read headlines on record setting gas prices and more housing foreclosures. With things looking so uncertain many businesses are searching for ways to utilize their greenbacks more effectively, but also want to jump on the carbon-free, tree-hugging enviro-bus. So if this describes you, what can you do to accomplish both?
You can shift your marketing dollars away from traditional print and direct marketing to internet marketing, search engine optimization (SEO), and PPC advertising. As we […] Continue Reading…